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Kara Mae Adamo
Content Creator
UX Writing
Zest
Project: Zest
Scope: Create an app for more organized online ordering that encourages brand loyalty & customer retention. The app also requires a blog and a podcast
My Role: UX Designer, Researcher & Writer
Goal: Launch by 06/01/21
Challenges: How do we encourage customers to use our app instead of 3rd party online ordering?
Plan: User Research > Plan> Design/Copy > Prototype > User Testing > Iteration > Branding > Launch
Continue Coffee*
Project: Continue Coffee
Scope: Create an app for online ordering that encourages brand loyalty & customer retention. The app also includes game reservation and a twitch channel
My Role: UX Designer, Researcher & Writer
Goal: Launch by 02/01/22
Challenges: How do we encourage customers to use our app instead of 3rd party online ordering? How do we create a system for boardgame reservations?
Plan: User Research > Plan> Design/Copy > Prototype > User Testing > Iteration > Branding > Launch
*This project is in the wireframing stage
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